SAN DIEGO, CALIF. – February 17, 2011 – Underground Elephant, a global leader in performance based online marketing, announced today that former Chairman and CEO of Maxwell Technologies, Ken Potashner, has joined the Underground Elephant Board of Directors.
With over 20 years of experience in computer technology, Potashner has become a vital resource in the industry. As Chairman and CEO for Maxwell Technologies, Potashner saw an opportunity to transition the company’s focus from defense to commercial, ultimately driving the company to global expansion and high profitability. Today, Maxwell Technologies is the leader in developing, manufacturing and marketing energy storage and power delivery solutions for international markets. Potashner also serves as Chairman on several other boards, including Newport Corporation.
“Underground Elephant has shown an explosive growth pattern in just two years by offering a low risk method for companies to advertise online,” said Potashner. “Underground Elephant’s technology is at the forefront of expanding into global markets and my addition should speed entry. I look forward to having a larger role with Underground Elephant and adding more value to an already dynamic team.”
“From Silicon Valley start-ups to Fortune 500’s, Ken brings his proven approach to each project he engages,” said Jason Kulpa, CEO of Underground Elephant. “We are excited to have Ken’s expertise and direction as we expand the company into new markets. His background in technology will help Underground Elephant further develop its platforms ensuring greater market share.”
Underground Elephant is a performance-based marketing technology company that specializes in customer acquisition solutions in a wide range of vertical markets. They specialize in delivering highly qualified customers directly to clients, and are dedicated to improving user experience.