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  • Start Up Talks in the Park l Barb Fiorina of Meals on Wheels

    Next up in the Start Up Talks in the Park series is Barb Fiorina, Director of Development from Meals on Wheels San Diego County. Meals on Wheels San Diego County is a 501(c)(3) nonprofit that delivers nutritious meals and moments of human connection to homebound seniors in San Diego County. Barb spoke to Underground Elephant employees about Meals on Wheels’ importance of...

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  • The Art of Cold Calling

    Cold calling is intimidating. For both the caller and the call recipient, the thought of talking to a stranger on the phone can be panic inducing. Even seasoned sales professionals sometimes get squeamish at the thought of picking up the phone to make an unsolicited call. If you work in sales, however, cold calling is...

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  • Working Friends, Working Relationships

    Through my years at Underground Elephant i have been able to build a multitude of strong interpersonal relationships in the workplace due to the many great people that i have had the pleasure to work with.  Working with amazing, fun people could be considered the best reason to come to 808 J St. and continue to...

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  • Industry Jargon You Need to Know

    Every industry develops jargon. Jargon is a collection of acronyms, buzzwords and slang that are used by people in the industry but often mystify outsiders. Though ad tech and marketing jargon is always evolving, we’ve compiled five of the most used industry words. Pay per click (PPC) Ads Pay per click is an advertising tactic...

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  • 3 Lead Generation Fallacies

    There is plenty of advice out there on lead generation best practices, but how do you sort through all the clutter and truly determine which strategies are effective? We specialize in lead generation on a daily basis and have tried every technique in the book and trust us, they don’t all work. Here are three...

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