SAN DIEGO, CA, May 04, 2011 — Underground Elephant’s Taryn Lomas was announced as a recipient of Direct Marketing News’ (DMN) 30 Under 30 Award. This list includes some of the most talented young leaders in direct marketing and online advertising. As Vice President of Strategic Accounts, Lomas is an integral part of Underground Elephant and is regarded as a key player in the industry.
Since Lomas join the company in 2008, Underground Elephant has become one of San Diego’s fastest-growing online marketing companies. She has been a major contributor to the company’s internal operations and is responsible for building out the sales department. Lomas helped drive the launch of the education vertical in 2009 and through her innovative sales initiatives she has outlined the marketing budget necessary to make the vertical a success. The department now generates well over $4 million annually and continues to make up much of the company’s revenue stream.
“Being named as one of DMN’s 30 Under 30 is a great accomplishment,” said Taryn, upon hearing the news. “Many start-ups must face numerous obstacles when scaling into a larger organization. I have had the unique opportunity to see Underground Elephant develop into the successful company that is today. I am humbled by the outstanding achievements that the others on this list have accomplished and feel so proud to be part of the award this year.”
Lomas has been recognized both locally and internationally for her excellence in business development and leadership. In 2010, Lomas was chosen as a finalist in San Diego Business Journal’s Women Who Mean Business Award as a dynamic leader and role model in the industry. The 7th annual finalists represent the top 30% of all entries submitted. She was also recognized as a finalist in the Best Executive Service Businesses in the Advertising, Marketing and Public Relations category.
Underground Elephant is a global performance-based marketing technology company that specializes in customer acquisition solutions in a wide range of vertical markets. Our proprietary technology platform, NeoKeo 2.0™, funnels qualified inquires through data-driven algorithms to maximize client ROI and increase conversion propensity. Our team of experts generates thousands of quality, real-time inquiries for our Fortune 500 clients daily. We are dedicated to improving user experience, and pride ourselves on our unique approach and delivering results.